The Brand Bet
Done for You · All in Writing

Brand Work, Done for You

We build the pieces small brands keep putting off: a logo and brand kit, a website, business cards, and a funnel that turns ad clicks into email subscribers. Fixed prices, fixed scope, built in your own accounts.

It’s for founders, freelancers and small teams who already sell something real and whose look, website or funnel hasn’t caught up yet.

Applications only, no checkout. We reply in writing within 2 business days. Not sure what you need? Take the quiz. Run an agency? See our white-label packages.

Your Receipt · What You Walk Away With
  • 01Strangers turn into subscribers. People who see your ad get a clear reason to hand you their email.
  • 02One brand from ad to inbox. Everything looks and sounds like you, so trust builds at every step instead of leaking.
  • 03Follow-up that runs without you. New subscribers hear your story and your offer while you get on with your week.
  • 04Ad spend you can read. You know which ads earn their keep and which to cut.
  • 05Live in 2 to 3 weeks. Not a months-long agency project, and no standing meetings.

Every keep, cut or change decision runs on your numbers, not guesses.

Yours
01 · The Proof

Every Touch Point Counts

Most funnels don’t break in one big place. They leak a little at every step. The ad stops the scroll but promises something the landing page doesn’t deliver. The page is slow on a phone. The form asks for too much. The welcome email reads like a receipt. Each gap loses you a few people, and by the end there’s almost no one left to buy.

We build the whole path as one experience. Your ad, your landing page, your free guide, your signup form and the emails that follow all look the same, sound the same and keep the same promise, so someone who taps your ad feels like they’re dealing with one brand all the way to the inbox.

You can try ours right now. Open our free guide page, sign up, and see what lands in your inbox, then follow it through to the books at the end. That’s the same system we set up for you, in your brand.

Nobody can promise a set number of leads or sales. What you get is the full setup and the rules we use to decide which ads to keep and which to stop.

We take one package client a month because a small team does the work and every piece gets reviewed before you see it. When the month is full, we’ll tell you the next open start date.

Four Packages

Not sure which one fits? Take the 2-minute brand personality quiz and it will suggest one based on your answers.

Written Review · 5 Business Days

Funnel Teardown

Not sure you need a full build? Send us what you have and we’ll tell you what we’d change, in order.

  • A written review of your landing page, your signup flow and up to 5 of your ads
  • A set of marked-up screenshots showing each change
  • Delivered in 5 business days after payment and access
  • The full $149 counts toward any package you book within 30 days
$149 Paid Upfront
Apply for a Teardown
Brand Look · 10 Business Days

Brand Starter Kit

A clean, consistent look you can use everywhere, plus the rules to keep it that way.

  • Logo cleanup, or a simple wordmark if you don’t have a logo yet
  • A one-page brand guide: colors, fonts, logo use and voice
  • A business card design, with print-ready files and the exact settings to order
  • 4 social media templates in your brand
  • A Claude Project set up with your brand rules, so new posts and pages stay on brand
  • Two rounds of written revisions
$750 Pilot Price, First 2 Clients. Then $1,250
Apply for the Starter Kit
Website · 15 Business Days

Launch Website

A website you own and can edit yourself, written and built to turn visitors into leads.

  • Up to 5 pages on Framer, Webflow or Squarespace, in your own account
  • Page copy written from your notes
  • A signup or contact form connected to your email tool
  • Basic SEO and analytics set up
  • A matching business card design, with print-ready files
  • Two rounds of written revisions
$1,250 Pilot Price, First 2 Clients. Then $2,500
Apply for a Website
Lead Funnel · 10 Business Days

Funnel in a Week

The whole funnel, built from your notes and set up in your own Kit and Meta accounts.

  • A free guide: one 5 to 12 page PDF lead magnet made from your material
  • One landing page with one form, guide cover first
  • Kit setup: form, tag, source tracking and a 5-email welcome sequence
  • Meta lead ads: one campaign in your ad account, 3 to 4 static ads, pixel Lead event checked, a spend cap and a one-page card of stop rules
  • A short handoff guide on what to check each week
  • Two rounds of written revisions
$750 Pilot Price, First 2 Clients. Then $1,500
Apply for Funnel in a Week

Pilot pricing covers the first 2 clients of each package, in exchange for letting us feature your results. That means your real numbers, good or bad. We never ask for a positive review in return.

02 · Scope

What’s In, What’s Not

Included

  • Everything listed in your package, built in your own accounts (Kit, Meta, your website builder)
  • All the copy, written from what you tell us
  • A check of any claim you give us. If we can’t source it, we flag it before it goes in
  • Email support during the build

Not Included

  • Ongoing ad management after handoff
  • Printing. We design your business cards and send print-ready files; you order from the printer you like and pay them directly
  • Ad spend. You pay Meta directly with your own card, in your own ad account. We never hold or pay your ad money
  • Domain, hosting and software subscriptions, which stay in your name
  • Funnels on email tools other than Kit, or ad platforms other than Meta
  • Paid ebooks, video ads, photo shoots or full rebrands of large companies

Not a fit for: housing, credit, employment, politics or social issues (Meta’s special ad categories), health claims, finance or crypto trading, gambling, MLM, or “make money” offers.

How It Works

  1. 01

    Apply

    Fill in the short form below. It takes about three minutes.

  2. 02

    We Reply in 2 Business Days

    If it’s a fit, you get a short scope note: what we’ll build, what we need from you and a start date. If it isn’t, we’ll say so and point you somewhere useful.

  3. 03

    Invoice

    Packages: 50% to start, 50% at handoff, by Stripe invoice. The Teardown is paid in full upfront.

  4. 04

    Access

    You invite contact@thebrandbet.com to the accounts the package needs (for example Kit, Meta or your website builder). We never ask for your passwords.

  5. 05

    Build and Handoff

    Teardown: 5 business days. Starter Kit and Funnel in a Week: 10 business days. Website: 15 business days. The clock starts when we have your notes and access, and nothing goes live until you say so.

03 · Questions

Before You Apply

Do I Have to Get on a Call?

No. Everything runs in writing by email: the intake form, a written plan, drafts and revisions. That keeps every decision on record and lets you answer when it suits you. If you’d like to talk it through once, you can add one 20-minute video call for $75 after you’ve read the written plan. We keep only a few call slots each month.

Will This Get Me Leads or Sales?

We can’t guarantee it, and nobody honest can. Results depend on your offer, your audience, your budget and the market. We build the funnel and hand you clear rules for when to keep, change or stop an ad.

Who Does the Work?

The Brand Bet’s small team, using the same AI-assisted process we use to run The Brand Bet: our books, emails, site and ads. A person reviews every piece before it reaches you. All emails come from contact@thebrandbet.com.

Why Is Funnel in a Week 10 Business Days?

The build itself takes about a week. The 10 business days include two rounds of revisions. The clock starts when we have your notes and account access.

What If I Want to Cancel?

Packages: cancel before we start building and we refund your deposit in full. Once you’ve seen the first draft, we keep the deposit and don’t charge the second half, and you keep everything we’ve made so far.

Funnel Teardown: cancel before we start the review and we refund you in full. If we miss the 5-business-day delivery, you can ask for a full refund. After we deliver it, the Teardown isn’t refundable.

The 14-day refund on our books doesn’t apply to services. Ad money you’ve paid to Meta is between you and Meta, and we can’t refund it.

What Access Do You Need, and What Happens to My Data?

Only the accounts your package needs, for example a team-member invite to Kit, partner access to your Meta ad account, or an editor invite to your website builder. You can remove both the day we hand off. We don’t ask for passwords, we don’t export or keep your subscriber list, and we don’t share your files or numbers with anyone. The one exception is the pilot, where you agree upfront that we can publish your results.

Do I Own What You Build?

Yes. Your logo files, guide, website, card design, emails and ads are yours once the final invoice is paid. You need to own, or have the rights to, any logos, photos and claims you send us.

When Can You Start?

We take one package client a month. Apply and we’ll tell you the next open start date in our reply. Teardowns run alongside that.

Application

Apply for a Spot

Tell us about your business. We read every application and reply within 2 business days. Applying doesn’t commit you to anything.

We use your answers only to review your application and reply to you. Applying doesn’t add you to the newsletter. Privacy